The United States Agency for International Development (USAID) Agribusiness Project (UAP) is an initiative of the USAID in collaboration with the Agribusiness Support Fund (ASF), a Section 42 Company registered under the Companies Ordinance, 1984. The project aims at enhanced competiveness of agricultural value chains in Pakistan with a focus on horticulture and livestock including dairy, meat and fisheries. Since Pakistan’s economy is agrarian in nature, at primary, secondary and tertiary levels of production, the overriding objective of USAID's Agribusiness Project is to support and create improved conditions for broad-based economic growth in Pakistan and to create employment opportunities for poverty alleviation.

In the first year of this five year project, UAP is focusing on providing technical assistance in order to ensure agribusiness capacity building and towards developing a partnership window through cost-sharing grants for innovative farmers. Currently UAP has issued expressions of interest (EOIs) for its various categories of grants and is conducting Global G.A.P. and other standardized certifications for farmers and growers. Various environmental assessment scoping (EAS) exercises are also being conducted for mitigation measures to be adopted in the grants proposals.